Paraffin Store
4-day Marbella fashion shoot for Spring/Summer collection
TN Media flew to Marbella for four days to shoot Paraffin Store's Spring/Summer collection — editorial photography, video reels, and drone footage built for Meta ads and eCommerce.
Four Days in Marbella
TN Media's collaboration with Paraffin Store took us to Marbella, Spain for a four-day production. We shot their Spring/Summer collection on location, building content for Meta ads, Instagram reels, and their eCommerce website.
Three Locations, One Brand Identity
Villa Peman, Old Town, Puerto Banús: three looks, one identity. Every shot held Paraffin's streetwear character across all three locations. We delivered editorial photography, video reels, and drone footage that gave the edit scale.
Editorial Photography and Lifestyle Content
Beyond the hero reel, we produced a full suite of still photography and lifestyle posts for Paraffin Store's feed. Each image was composed to reflect the collection's identity: relaxed confidence, quality fabrics, summer energy. The content fed both the eCommerce store and organic social posts, so nothing shot in four days went unused.
Content Built for Conversions
The reels drove real engagement for the brand and a measurable lift in store visits. The 20K reel interactions and sustained eCommerce traffic confirmed that investing in quality production pays off.
